Copywriting as an income generating activity

Copywriting is a way of earning a living that, over time, can bring in a solid income. It requires knowledge, skills and constant development. The level of competition in this segment is high, but a good copywriter by weight of gold and will not remain without work. If you can convey your thoughts competently, present boring material in an interesting way, and have perseverance, then the profession allows you to monetise your talent.

Features of the service

Copywriting is a writing service. It can be articles, posts for social networks or e-mail newsletters. Topics and conditions of content creation are set by the customer. The demand for high-quality texts increases and the tendency will remain in the nearest decade.

Newcomers to this kind of earnings are often confused copywriting and rewriting. The second method of creating text material involves the use of only one source of information. Among other differences note:

• No free choice of topics;
• a low percentage of uniqueness;
• strict form of presentation of information;
• superficial knowledge of the subject.

Since rewriting is considered a simple job, the payment is lower. Rates are set by the customer. Usually take into account the rate per 100 words. Beginners can expect a list price of €3-15 for copywriting and €6-20 for rewriting. Rates are affected by the complexity of the subject, the period of the assignment, the content exchange used and other factors.

SEO-copywriting: Features

SEO copywriting is a specific segment of the income. It involves the creation of text with a semantic core. Such texts are created for search engines, so they must contain popular queries. The presence of specific words in the material allows you to take a high place in extradition. However, spamming with keys is forbidden, as such text will be blocked by search engines.

For quality SEO-text are important:

• structure;
• literacy;
• readability;
• information content;
• organic implementation of the queries.

There are many difficulties in carrying out an SEO task. Even experienced copywriters do not always produce texts that fully satisfy the customer’s needs. As it is a meticulous and painstaking activity, it pays more. The SEO rate starts at €9 per hundred words, and there is no upper limit to the price.

How do I start earning?

There are two ways to profit from writing texts:

1. searching for clients and fulfilling assignments;
2. produce your own text material and then sell it.

Two variants presuppose a platform where performers can meet with the client. This is usually a content exchange that charges a commission for its services. Choosing a platform is a difficult task, as it is unlikely to develop a profile on several resources at once.

Fill in the details of the profile, stating your education, personal qualities, work experience in certain fields. For example, you can mark up some texts so that the customer can get acquainted with the style of presentation, literacy, and other capabilities of the author. It is not unreasonable to perform text assignments that increase the rating of the author and provide access to expensive orders. Work on your reputation, accumulate positive feedback, increase your rating and soon your income will increase considerably.

Thus, copywriting, as well as its varieties of rewriting and SEO, are opportunities to make money without leaving home. Beginner authors can easily earn €2,000 to €7,000 a month, while the profits of word masters are dozens of times higher.